Larry R. Humes is principal of Humes & Associates, a consulting firm that helps colleges and universities strategically leverage their marketing and communications.
From 2001 until 2003, Humes served as vice president of marketing and communication for Collegis, the leading provider of technology-related services to higher education. In that role, he supported not only the Orlando-based company, but many of its more than 100 client colleges and universities.
Throughout the 1990s, Humes served as associate vice president for marketing and public relations at Rollins College in Winter Park, Florida. From 1985 to 1990, he served as associate director of News & Public Affairs at the University of Florida. Humes began his career as a staff writer for The Florida Times-Union and as a stringer for United Press International, receiving national recognition for his articles and editorials.